LEGO unveiled Smart Play at CES 2026, embedding interactive tech into bricks. The first Star Wars sets launch March 1, with ...

LEGO has revealed the next level of bricks as they debut their new SmartBrick sets, which all bring life to your sets ...

LEGO has revealed the next level of bricks as they debut their new SmartBrick sets, which all bring life to your sets ...

Lego has launched its new interactive Smart Play, which consists of Bricks, Tag, and Smart Minifigures at the CES 2026 event.

The new Star Wars sets, which incorporate Smart tech, might be cool — but fans are not abiding by the rising costs of basic ...

Even your Legos are going through a technological revolution. The toy company unveiled its “most significant evolution” in 50 ...

The Smart Brick looks very similar to a normal 2x4 Lego brick, but it contains a custom Application Specific Integrated ...

LEGO introduces revolutionary screen-free SMART Play technology at CES 2026, bringing interactive sounds and lights to ...

Lego is using the galaxy far, far away to launch one of its biggest innovations in years... and it's already raising eyebrows ...

Lego made its first appearance at CES 2026 to show off its Smart Brick, which can change colors, make sound effects, and ...

A leak has surfaced suggesting that a LEGO Lord of the Rings Minas Tirith set is on the way, and if it's to be believed, it ...

LEGO has a dozen confirmed Marvel sets for 2026, and they have three specific goals to live up to - which they successfully ...