Fans will gain unprecedented access to the World Cup through TikTok’s immersive hubs, creator programs, archives ...

TikTok has been set as FIFA's first-ever “preferred platform” partner in a deal ahead of the 2026 World Cup that aims to make ...

TikTok has been picked by FIFA as the first “preferred platform” for video content on social media at a men’s World Cup.

The short form video social media platform has previously collaborated with the 2023 Women's World Cup and the Club World Cup ...

A detail about the booming sports betting industry that often goes underreported is sportsbook operators’ ability to stream ...