A roundup of the latest and greatest saltwater lures that catch more fish inshore, offshore, trolling and jigging. The post ...

These were the bass baits—and mindset shifts—that defined my 2025 season and helped me catch more and bigger largemouth bass.

The Fishing Lures Market is projected to continue its growth trajectory, expanding from USD 3.41 billion in 2025 to an estimated USD 5.35 billion by 2032, reflecting a CAGR of 6.6 ...

Fishing duo Cole & Jay unbox new 6th Sense fishing lures to try out.

Fishing duo Cole & Jay experiment with a venomous snake lure producing insane results.

While the muskie fishing season remains months away, organizers of the expo at the Kane County Fairgrounds did their best to stoke the fires of those looking for new equipment, the best muskie ...

Plastic lures have been around for a long while and while the list of most popular constantly changes with improvements along the way, they've almost always caught fish -- for those who know how to ...

A Chatterbait (AKA bladed jig or vibrating jig) is one of the most beloved "power fishing" lures in a bass angler’s arsenal. It combines the flash of a spinnerbait, the vibration of a crankbait, and ...