Minnesota tourism continued its recovery in 2023 as the industry returned to pre-pandemic levels, according to projections released by the state’s tourism agency. Explore Minnesota tracked about 77 ...

Opinion editor’s note: Editorials represent the opinions of the Star Tribune Editorial Board, which operates independently from the newsroom. Minnesota tourism is bouncing back from pandemic-era lows ...

MINNETONKA, Minn. — Tourism is usually a big business that brings billions of dollars to Minnesota's economy, but when the pandemic hit, tourism nearly ground to a halt. Now, the state is ready to get ...

The state’s tourism promotion office, Explore Minnesota, said on Monday that its #OnlyinMN campaign paid off tremendously for the state last year. An evaluation study of the campaign—which was ...

Minnesota’s tourism promotion office is set debut a new marketing campaign to lure visitors to the state. Explore Minnesota’s annual statewide conference kicked off Tuesday with a look at the ...

ST. PAUL -- “Only in Minnesota” doesn’t refer just to snow in mid-April. It’s also the theme of the state’s largest-ever marketing campaign to lure tourists to Minnesota and persuade Minnesotans to ...

This lighthearted look at Minnesota’s 2026 tourist traps highlights crowded fall scenery, quirky roadside statues, and the ...

A statewide lodging survey conducted by the state’s foremost tourism promotion office, Explore Minnesota, found that the 2015 summer travel season hit a seven-year peak. The reason for the travel ...